Yahoo to say no to Microsoft

February 10, 2008

The word is that Yahoo made a decision on Friday to reject the Microsoft offer. Whether that’s a ploy to get a better bid out of them is not know yet. However the way Microsofts share price has dropped in the last few days, their offer of cash and stock is less attractive than when they first made it.

If Yahoo go it alone for the future they will really need to pull something out the bag to survive. Major changes will be needed and they must come up with a way to better monetise all the page views and eyeballs they get on their expanse of web properties.

It’s surely not that difficult to strategise a way to make better profits out of what is still one of the best web properties around?

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