This post has been moved to my new home on the web www.steve-e.co.uk. The post itself can be found here. 23Musings is going to remain dormant for now and somke of its more popular posts will be transferred to the blog at my new site.

My reason for moving and not taking the years of posts with me is the need for a fresh start, 23Musings had been dormant for long enough for me to feel it was time to start my blog from scratch.

Don’t forget to check out my new blog! www.steve-e.co.uk/blog


2 Responses to “Brand usability: Your brand is an interface, make it simple to use – old”


  1. [...] Brand usability: Your brand is an interface, make it simple to use « 23Musings 23musings.com/2009/10/06/brand-usability-your-brand-is-an-interface-make-it-simple-to-use – view page – cached Usability refers to the ease with which an interface (be that a screen, device, object or website; basically anything you can interact with) can be used by its intended audience. Usability takes into… (Read more)Usability refers to the ease with which an interface (be that a screen, device, object or website; basically anything you can interact with) can be used by its intended audience. Usability takes into account how easy or efficient something is to use, how easy it is for a newbie to learn to use it and even how satisfying that experience is. I’m passionate about it, anyone working in online industries has to be (in my opinion). The ROI from getting usability right is huge and can be the difference between success and failure if you’re designing or creating anything. (Read less) — From the page [...]


  2. [...] not just usability (as in making your website or product easier to use), it’s about social or brand usability (as in making your brand sociable, approachable, responsive and [...]


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