Holiday reviews, good or bad for business?

July 24, 2006

These days whenever I book a hotel, holiday or pretty much buy anything else I check the web for reviews and people’s experiences.

In travel this is especially prominent with the rise and rise of Trip Advisor and tour operators allowing customers to post reviews on their websites it’s only going to get bigger and bigger.

My personal favourite review site has to be Holiday Watchdog. They saved me from a holiday from hell last year, I read a review on their site which made me nervous about the hotel in question, after much digging around and emails I managed to track down the person who posted the review and they confirmed that the hotel wouldn’t have been for me. They even recommended a more suitable hotel in the same resort which I then booked and had a fantastic time.

So I owe Holiday Watchdog a big debt of gratitude. Check them out by clicking the logo below!


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