Google unveils the Plus Box

March 21, 2007

Great new addition to Google‘s search results! The Plus Box adds additional rich data and information to search results based on the query submitted. To begin their displaying two types of Plus Box; stock information and maps. Here’s a couple of examples:

A search for Apple reveals an expandable box to display their stock info:

And a search for Babbo reveals the location map in an expandable box:
This really adds a lot of value to the Google results list, it makes the search results much more sticky and negates the need for other yellow page type websites. It’s a very smart move and I’d expect to see Google linking more of their services into search very soon.

It’s not yet available for all business name searches, only the ones that Google have data for, but they are promising to expand the reach as quickly as they can. Full details on the Googleblog.


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