Social networking rumours

July 9, 2007

There’s been some interesting stories over the weekend about Yahoo and Google and their social networking ambitions.

First off, Techcrunch is carrying a story about an interesting domain at Yahoo.com mosh.yahoo.com is supposed to be the home of a social network that Yahoo is building in-house. This could finally put to bed the rumours of Bebo/Facebook acquisition.

Then there are rumours (from Mashable) around Google’s work on SocialStream. This is a project they are helping a U.S. university with, but the rumours are that it could end up being launched as a social network aggregation tool. Sounds interesting, but aggregating networks is never going to be as popular as building a network which inspires loyalty (therefore no need for an agregator).

It’ll be interesting to see what Yahoo Mosh is all about. If they could build a next-gen social network using their exisiting Yahoo 360/Messenger user base they could very rapidly build something very powerful indeed.

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