Lastminute.com adds Pixsy media search

October 24, 2007

Online travel agent Lastminute.com has added a new media search engine to their website. The search powered by Pixsy allows users to search for images and content for destinations they may be thinking of buying on Lastminute.com.

Pixsy is a really good search aggregator for images and video so complements the Lastminute.com offering of holiday and travel products perfectly. It’s currently not particularly well integrated, it only offers a link to search the entire site for the words you searched for. I’d expect this integration to get much tighter so that relevant offers are interspersed amongst the images and videos with much more upsell functionality.

Still, a good step for Lastminute, it broadens their offering of inspirational imagery and gives them more content with little effort.

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