September 16, 2009
There’s so much talk about news at the moment with the moves to bring back paywalls (as I’ve written about previously here) and the general nervousness among old media houses that the likes of Google are stealing their thunder (and their ad dollars). Everyone is musing about how this will play out, who will be the winners and what is actually the best way to deliver news to web users. A couple of things have struck me in the last couple of days that deserved a blog post.
Firstly, Google have launched a new product from its labs department. Google Fast Flip is being touted as a new way to read the news, that brings the web experience more in line with newspapers. Basically Google has taken screenshots of web pages containing news stories and put them into a neat user interface that allows you to flip between stories and zoom in on them before deciding whether to click through to the original article.
It’s a really nice way to browse and a great UX to find serendipitous content as you might stumble across something you’re interested in. Of course there’s also Google’s search power under the hood so you can narrow down the content available, isn’t there?
No, it seems that Google hasn’t put it’s search power to good use by letting you search the full content of the articles available (I’ve tested it by searching for specific content within the stories). It is actually just a nice UI to flip and browse through news stories, it doesn’t put that UI on top of the power of Google News though.
Secondly, Microsoft recently unveiled a vision of a ‘Next-Generation Newspaper’ as part of a response to a request from the Newspaper Association of America asking for ideas about ‘monetizing digital content’. The next-generation newspaper delivered as part of their response is remarkably similar to Tweetdeck, as noted by Nieman Journalism Lab today.
The news-deck delivers content in an RSS reader kind of way using a stack of Microsoft technology, content and advertising products. It looks good, and the promise of semantic search, personalisation and contextual awareness is promising.
So, are either of these a ground breaking new way to consume news and do they hold enough promise to herald the future of web based news reading? I don’t think so. They both offer nice solutions to different types of user scenario in my opinion.
Google Fast Flip is a great UI that allows for casual browsing of the news in a similar kind of way to which I read the Sunday newspapers. It’s a coffee and bacon sandwich type situation, but not a serious trawl for information experience for me. It’s too much detail upfront with not enough ability to refine for anyone serious (or used to) discovering content online or even using RSS readers. At least with an RSS reader you can make your choices of who to subscribe to and read articles based on headlines or quick glances at the content. Yes, this is a quick way to thumb the pages but it’s a little gimicky for me and doesn’t fulfill my needs for consuming information. Google partnered with top newspapers to create this but I don’t think it helps them. Digital news content is consumed in a different way to paper content and I think this needs more work before it could ever become the norm for online news reading. Must admit it’s nice on an iPhone though!
Microsoft’s news-deck aproach suits my needs much better. It has the search and refine type features I’d demand and a familiar UI that works for dashboard type experiences. Is it the future? I don’t think so. I actually think it’s a little lame of Microsoft to propose a solution like this to the challenge from the NAA, it’s too similar to RSS readers and looks too like a cross between Netvibes and Tweetdeck. In fact if you read the details of their response (available from the Nieman Labs post) it really does just sound like next-gen Netvibes to me. It’s not really the future, more what we have now mk2.
Now I’m not sure what the future of news consumption is but I’m pretty sure this isn’t it. If you could combine the two you might be getting somewhere, if Fast Flip allowed me to search and read all the content and not click off to the news source it might be better and if Microsofts dashboard wasn’t just a rehashed Netdeck/Tweetvibe it might get me more excited. Personally I’m seeking something more intelligent and with better data mining possibilities to satisfy my search for news (and I wouldn’t limit it to news, any solution should be my medium for information consumption as a whole).
One thing this does make apparent though is that as much as the newspapers and old media want to pull their content in and keep it close, they are going to have to relinquish their hold and let their content free as whatever the user experience of the future is it will demand that.
August 17, 2009
Twitter is a source of many things; great content recommendations, trends, memes, geeky chatter, friendships and mindless drivel (40% mindless drivel according to Pear Analytics). Reading this post on how best to use Twitter by Chris Brogan made me think that it could have a future in destination advice and content.
Chris says he uses Twitter before he visits a city to find out who’s there, where they go and what’s good to do. I’ve used Twitter myself for just those reasons when I visited Japan in May and more recently on a trip to Texas. The information returned is pretty good just by using Twitter search but ask a question and you get even better recommendations and content.
I’m thinking that if Twitter could be mined for all the recommendations people make for things in a certain location and a positive/negative sentiment filter be applied to it you’d actually have a pretty good service for travellers. Concierge service in 140 characters anyone? Trust would obviously be an issue but it wouldn’t surprise me (or others here and this article from Chris Brogan again is worth reading on reputation) to see Twitter launching some sort of reputation filter in the future which when combined with sentiment will open up mining of Twitter content to many more uses. Tapping Twitter in a way that delivers the nuggets of information held within in a usable format with sentiment and reputation considered is something I’ve yet to see from any ‘trend’ tool. Does such a thing exist yet?
December 10, 2007
Amazed to hear today about Reuters new deal with the International Herald Tribune. Reuters have agreed to allow the IHT to carry their content in return for a share of the advertising revenue generated. This is a major change in their business model (a change for the better as far as I am concerned).
News wires traditionally charge a subscription fee for content sites to carry their story and distribute it. This is a great step towards becoming a 21st century company for Reuters. They have the potential to make much more money from advertising than from subscriptions.
Yes, subscriptions are a safe flow of revenue, but by being mature and allowing people to use their content for no upfront charge they actually stand to make far more money.
Well done Reuters for wising up to the web! Next step, make it truly free (although this is a good first step)! And well done to the web for continuing to shake old media at it’s core and forcing them to grow up to keep up!
October 19, 2007
Since Yahoo bought Flickr it’s all been relatively quiet. Yahoo have made use of it on a couple of occasions, integrating Flickr images into some of their services but other than that nothing major has happened to change the service significantly. It does what it says on the tin and is my photo upload site of choice still.
Some announcements (courtesy of Techcrunch) were made last night which could reveal a new approach, or at least a new string to the Flickr/Yahoo bow.
They are adding new functionality to their geotagging by placing the tags onto maps making it much easier to search your way around the world. This is really just a catch up to Zooomr. The really interesting piece of functionality and the one which has the most relevance to the online travel world is the coming introduction of ‘places’ pages on Flickr.
‘Places’ will be pages which pull together the most interesting photos about a destination and tag associated with it. So you will be able to view pages on for example London/buildings. You’ll be able to explore over 70,000 places through photos, tags and featured photographers. Now, this is sounding like a very good source of destination content for the travel industry!
Here’s an example screenshot (courtesy Techcrunch)
The interesting thing will be to see if these new pages are monetised when they launch in the coming weeks. I’m sure Yahoo will place sponsored links on the pages but will they go one step further and place calls to action to book hotels, flights or trips to these destinations?
I’d say it’s a perfect opportunity for Yahoo. Yahoo Travel is a pretty good site now with their review, booking and destination information. Roll all of this into a location led service filled with great imagery and content and you could have a pretty interesting concept.
Of course the other opportunity for travel companies is what kind of access you will be able to get to these new pages through the Flickr API. Thomson and others already pull photos from Flickr, will you be able to pull content by place now? Much more useful, and less likely to be irrelevant to your users!
Here are the details of the forthcoming changes (courtesy Techcrunch via Scribd).
February 1, 2007
According to the Pew Internet and American Life Project, the use of tagging is growing fast among US web users. The December 2006 survey has found that 28% of internet users have tagged or categorized content online such as photos, news stories or blog posts. On a typical day online, 7% of internet users say they tag or categorize online content.
Tagging has always had this perception that it’s a step towards a semantic (read more intelligent) way to traverse the web, but in reality it is proving a common sense approach to cutting and dicing information to make it easier to manage/find. Although it does have it’s detractors who say tagging is too simple, I’m of the opinion that it’s an incredibly useful tool when used correctly. Roll on the day when all content management systems come with a built in folksonomy function!